Tag: Tiger

Team Of Creatives Initiate ‘Floating Bar’ During SAIL Amsterdam

Once every five years, Amsterdam’s lifeline, the IJ channel, turns into a maritime wonderland during SAIL.Over the span of four days, boat-fanatics trek to Holland with an excess of 600 ships navigating along the North Sea Canal before mooring in and around the IJhaven. Despite the majestic spectacle, the event has never really struck a chord with the young, hip section of Amsterdam’s population. A partnership between various prominent creative outfits – including KLEAR, 22Tracks, Fat Kids Cake and Deep House Amsterdam, and initiator Tosti Creative –  are now aiming to change this image once and for all. From the start of the ... Read more