Tag: Malmo

Party Report: Backyard Sessions

With an ever-growing festival market not showing any immediate sign of a decline, it’s become far more important for promoters and brands to evolve to acclimatise with the times. Reaching out to the growing demand for more diversity and originality with our options has become vital and an important topic of conversation. One such market is the cluster of young family friendly events, to cater for the youthful parent families and their flock. Backyard Sessions, a novel Swedish day time party brand in Malmo, Sweden, is one of the forefronts of this fresh market. With a growing reputation for quality ... Read more

World’s Best Promoters: Backyard Sessions XL

Diversity in dance music has never been a more pressing issue. Whether it is getting more women onto party line-ups or adding more people of colour, trans people or anyone else who isn’t a straight white male, everyone can do better. One party hoping to change things for the good is Backyard Sessions XL. It is an event that plays out in Malmo, Sweden’s most diverse and multi-cultural city, from 26th to 27th August 2017. Boasting acts like Claptone, ANNA, Recondite, Sonja Moonear, Just Her and many more, it is a beacon of hope in the underground scene and here ... Read more