{"id":17275,"date":"2014-08-19T23:21:20","date_gmt":"2014-08-19T21:21:20","guid":{"rendered":"http:\/\/www.deephouselondon.com\/?p=5929"},"modified":"2015-05-14T16:01:45","modified_gmt":"2015-05-14T14:01:45","slug":"exclusive-interview-ralph-lawson","status":"publish","type":"post","link":"https:\/\/www.deephouseamsterdam.com\/london\/exclusive-interview-ralph-lawson\/","title":{"rendered":"Exclusive Interview: Ralph Lawson"},"content":{"rendered":"<p><strong>Ralph Lawson is what we&#8217;d refer to as a stalwart of the British underground. He&#8217;s a man who has been deeply entrenched in house music for over 20 years and has been involved in supporting\/nurturing countless British talents along the way either through parties or via his well-respected label, 2020Vision. He maintains a successful DJ career and also knocks out a top quality tune here and there, when he has time and, on top of all of that, he&#8217;s a father of three&#8230; and a great bloke too. (He didn&#8217;t pay us to say all this honest!). This year 2020Vision celebrates its 20th anniversary with a huge compilation and a tour as well, this weekend they hit the amazing disused train station, Shoreditch Underground, for one last big bash before it gets turned into flats (boooo!). Ahead of that party, we had a little chat with Ralph&#8230; <\/strong><\/p>\n<p><strong>We actually went to your first event back in 2011, so we wanted to know how you managed to negotiate holding an event there in the first place?<\/strong><br \/>\nMy partner at the time, Danny, managed to find it. I think it was one of those things where a friend of a friend knew someone there, pretty simple and lucky too.<\/p>\n<p><strong>And how did this closing party come about?<\/strong><br \/>\nIt was nuts. It was one of those really, really weird chances\u2026 I was walking down Brick Lane on the way to a meeting and I was curious about the venue. I knew the land was going to be developed, so I went down the narrow street where the building is to see what they\u2019ve done there. I noticed that the padlock was missing from the door to the main entrance, which I thought was a bit odd. I just knocked on the door and it just so happened that the owner was inside, rebooting the power \u2013 he told me it was taking longer than expected to develop so he wanted to open it up one last time to do some events, one was a reggae dub event, one was a cinema and he only wanted to do one dance-y type event and, luckily for me, I happened to be in the right place at the right time. He remembered me from the first time and liked the video we made, so he offered me the closing party and of course, we bit his hand off!<\/p>\n<p>I\u2019m now working with LWE, who are consummate professionals when it comes to events; health &amp; safety and so on. With their backing we put a proposal forward and got a licence for one last event there.<\/p>\n<p>[youtube id=&#8221;Sj_S10CvJNQ&#8221; width=&#8221;620&#8243; height=&#8221;360&#8243;]<\/p>\n<p><strong>That\u2019s great! Something we\u2019ve always been aware of is 2020\u2019s focus on visuals as well as great music. I saw your event manager Kag posting some cool stuff on Facebook recently, can you tell us about that?<\/strong><br \/>\nI\u2019m massively into the visual side of things, I like making a show \u2013 music is one part of it. I think people can be a little bit lazy when it comes to production, but it\u2019s really important to me. People use their ears, but they also use their eyes so I love doing something special with the visuals, whether it\u2019s a piece of artwork or whether it\u2019s with technology. We got into this projection-mapping idea, where we could throw images on to anything, any object, and make it look incredible. We built these cube structure, that could be arranged in any kind of way and create a 3-D effect. It\u2019s just something nice for people to interact with and look at while the music\u2019s going on. We built that at the beginning of the year, road-tested it and debuted it at fabric at the first Content show.<\/p>\n<p><strong>2020 has a strong identity in terms of the artwork, does that come directly from you?<\/strong><br \/>\nYeah, I\u2019ve always been into design from quite early on. I got massively into New York street art around the same time I was getting into music in the early eighties, before house. Hip hop and early electro came hand-in-hand with graffiti and street art, they were totally linked. Famous artists like Keith Haring, Jean-Michel Basquiat, Futura2000 and a lot of those guys who came from the era of bombing trains were influenced by what was going on in the clubs as well. So, when I first started going out to clubs\u2026 I remember going to a night in Camden at Dingwall\u2019s, called High On Hope and Keith Haring had actually be over to paint the inside of the club and it was all UV, so there were all these mad Keith Haring dancers illuminated in ultra violet light. It made as much of an impression on my teenage mind as the music did. It\u2019s always been a really important part of youth culture and music and it\u2019s been pushed to the background in recent years. I just really appreciate aesthetics and always have done.<\/p>\n<p><strong>Do you collect a bit yourself as well then?<\/strong><br \/>\nI do actually yeah! I\u2019ve got quite a few bits and bobs. Not so much lately, but I like photography \u2013 I\u2019ve got some nice prints; abstracts, street art taken in interesting ways.. just stuff to brighten up the house a bit.<\/p>\n<p>[youtube id=&#8221;G3dxormaIzs&#8221; width=&#8221;620&#8243; height=&#8221;360&#8243;]<\/p>\n<p><strong>Is there anyone in particular that you\u2019re into?<\/strong><br \/>\nI always liked pop art, obviously it started way before us with Warhol and Lichtenstein. But there\u2019s a British artist that did a lot of stuff, such as Blur\u2019s album covers, a guy called Julian Opie. There\u2019s a photographer called Catherine Yass who I like a lot. Obviously, being from Leeds, what Damien Hirst does is really interesting. There\u2019s a lot of really good British art actually.<\/p>\n<p>I tell you who else I found really interesting was Glitchr. He hacked into Facebook and Twitter and changed the characters to create art. People using digital technology to create art is really interesting.<\/p>\n<p><strong>How long did it take to get the Content album together?<\/strong><br \/>\nOh my God, about two years. I decided I wanted some big names on the compilation, so that when I\u2019m sitting in my armchair sipping my cup of cocoa I can think back and be like, \u2018Oh yeah, I represented those guys on my label\u2019. Everyone responded in a positive way, even if they seemed like they might be \u2018too big\u2019 for 2020 or had their own thing going on, they all agreed to do one track and loads of people came through. Some people didn\u2019t make it in time, but that\u2019s something to aspire to. I\u2019m just really pleased we have the likes of Matthew Herbert, Groove Armada, Simian Mobile Disco, Cassy and Mathis Tanzmann plus new artists like Citizen and Ejeca. I wanted to mix it up between hot new artists and more established people.<\/p>\n<p><strong>How does it feel to be 20 years deep with the label?<\/strong><br \/>\nOLD! I dunno how the f*** it happens. It makes you feel quite old, but I got my head round it and I don\u2019t actually feel that old, I\u2019m full of energy, full of enthusiasm and really into new music. Into uncovering and finding new music, which is the most important thing a label can do \u2013 supporting new artists, new music and we\u2019re quite UK-based. We\u2019ve always tried to support our local scene and, on a wider scale, the UK itself, first and foremost. We also have artists from all over the world on the label, but there is a focus on supporting new artists from the UK.<\/p>\n<p><img decoding=\"async\" class=\"alignleft size-full wp-image-5917\" src=\"http:\/\/www.deephouseamsterdam.com\/wp-content\/uploads\/2014\/08\/2020.jpg\" alt=\"2020\" width=\"625\" height=\"200\" \/><\/a><\/p>\n<p><strong>Have you thought much about the future of the label?<\/strong><br \/>\nWe have, this year has been all about the 20 years\u2026 I did think long and hard about it, we didn\u2019t even call the album \u201920 Years Of 2020 Vision\u2019, you won\u2019t see that anywhere; for a start, it\u2019s too many twenties and secondly, I didn\u2019t want it to be this point in time where you look back and focus on the past. For a start, it\u2019s all new tracks, it\u2019s all exclusives and it\u2019s all content. People go, \u2018Where\u2019s your content man? Where\u2019s your content?\u2019, you know it\u2019s the silly catchphrase, this buzzword. What does it actually mean? I thought, if I\u2019m going to appropriate the term it\u2019s got to mean something, solid, high-class, international respected exclusive content in a beautifully-designed package mixed by me over three CDs. We wanted people to really think about the terms they bandy about and make them mean something. We knew it would get us a bit of hype, but after that, that\u2019s it, it\u2019s back to business. You won\u2019t hear anything more about looking backwards. Next year it\u2019s going be new, new, new, fresh, fresh, fresh \u2013 all 100% new material, hitting hard. I\u2019ve just signed an artist who I\u2019m really excited about, called Citizen, who\u2019s based in London, he\u2019s making some great stuff at the minute. We\u2019re really going to be pushing him and getting him where he deserves to be. We\u2019ve also got another really interesting artist from London called Forrest. he\u2019s next after Citizen. Together with a lot of good solid club material too, we\u2019re gonna come pretty strong and fast I reckon.<\/p>\n<p><strong>After the Shoreditch Underground party what else is on the agenda?<\/strong><br \/>\nWell, I\u2019m massively excited because I\u2019m going to be fulfilling a huge long-time goal of joining Circo Loco at DC10. It\u2019s been the holy grail of dance music and been a massive ambition I\u2019ve wanted to achieve as part of my life as a DJ and I\u2019m finally going to be doing it, on my birthday, on the 22nd so that\u2019s going to be a big one.<\/p>\n<p><strong>Indeed it will. We wondered, since you\u2019re a father of three, how do you manage to juggle your family and personal life with your career?<\/strong><br \/>\nIt\u2019s the love of a good woman. You can\u2019t underestimate what having a great woman can do for you. I mean we both work on the family. I\u2019ve always been a DJ since we\u2019ve been together and she\u2019s always known that, but that doesn\u2019t mean it can\u2019t be hard at times. She\u2019s really covered my back many times with the childcare, I\u2019m very lucky to have a strong, long-lasting relationship \u2013 that\u2019s been the key really. It\u2019s that and being more organised, it\u2019s a balancing act and I\u2019ve never been able to do it 100% perfectly but I\u2019m getting. It\u2019s like I wake up in the morning and start spinning a few plates straight away and, as the day goes on, I start spinning more and more and I have see how many I can keep spinning throughout the day. That\u2019s what it\u2019s like!<\/p>\n<p><span class=\"button small\" style=\"background:#E40045;\"><a style=\"color:#FFFFFF;\" href=\"https:\/\/www.facebook.com\/2020VisionRecordings\" target=\"_new\" rel=\"noopener\">2020 Vision<\/a><\/span><span class=\"button small\" style=\"background:#E40045;\"><a style=\"color:#FFFFFF;\" href=\"https:\/\/www.facebook.com\/pages\/Shoreditch-Underground\/143326685740289\" target=\"_new\" rel=\"noopener\">Shoreditch Underground<\/a><\/span><span class=\"button small\" style=\"background:#E40045;\"><a style=\"color:#FFFFFF;\" href=\"http:\/\/www.residentadvisor.net\/event.aspx?616019\" target=\"_new\" rel=\"noopener\">Tickets<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ralph Lawson is what we&#8217;d refer to as a stalwart of the British underground. He&#8217;s a man who has been deeply entrenched in house music for over 20 years and has been involved in supporting\/nurturing countless British talents along the way either through parties or via his well-respected label, 2020Vision. He maintains a successful DJ [&hellip;]<\/p>\n","protected":false},"author":46,"featured_media":5930,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"audio","meta":{"footnotes":""},"categories":[3971],"tags":[316,4222,1486,4223],"class_list":["post-17275","post","type-post","status-publish","format-audio","has-post-thumbnail","category-interviews-london","tag-2020vision","tag-content","tag-ralph-lawson","tag-shoreditch-underground","post_format-post-format-audio"],"_links":{"self":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts\/17275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/comments?post=17275"}],"version-history":[{"count":0,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts\/17275\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/media\/5930"}],"wp:attachment":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/media?parent=17275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/categories?post=17275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/tags?post=17275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}