{"id":78648,"date":"2025-08-15T15:41:14","date_gmt":"2025-08-15T13:41:14","guid":{"rendered":"https:\/\/www.deephouseamsterdam.com\/?p=78648"},"modified":"2025-08-15T15:41:14","modified_gmt":"2025-08-15T13:41:14","slug":"ministry-of-sound-turns-34-with-armand-van-helden-after-another-landmark-year-for-the-vital-london-institution","status":"publish","type":"post","link":"https:\/\/www.deephouseamsterdam.com\/london\/ministry-of-sound-turns-34-with-armand-van-helden-after-another-landmark-year-for-the-vital-london-institution\/","title":{"rendered":"Ministry of Sound turns 34 with Armand Van Helden after another landmark year for the vital London institution"},"content":{"rendered":"<p dir=\"ltr\">This October,\u00a0Ministry of Sound\u00a0celebrates 34 years of club culture in London with New York house pioneer\u00a0Armand Van Helden.\u00a0The four-room celebration will feature rising stars Olive F, Paisley Jensen, with more names to be announced.<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">Already one of the most recognisable institutions in electronic music, the South London club remains a leader in nightlife with continued dedication to the many clubbers who have walked through its doors over the last 30 years.<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">\u201cWe\u2019re excited to welcome house music legend Armand Van Helden to the helm, alongside Olive F and Paisley, as we celebrate 34 years of the Club. It\u2019s been a pivotal year for us,\u00a0 collaborating with incredible brands and launching our No Velvet Rope Society, a fresh take on the VIP experience. And we\u2019re just getting started. Big plans are already in motion for 2026: we\u2019ll be raising the bar for dance floors across the UK with a refurbishment of the iconic Box room and expanding our global presence.\u201d\u00a0&#8211; Matt Long, Club Director.<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">2025 began with the launch of three new in-house brands: Smoove, which is all about UKG, funky and R&amp;B, URGE, a stripped-back tech house night featuring the likes of Matthias Tanzmann, Cuartero, Blondi, Brisotti, and Disco Daddy, which has welcomed the likes of Derrick Carter, Dimitri From Paris more.<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">Over the summer, Ministry tackled a major renovation of its new NVR\u00a0 space, the first of its kind in over a decade, transforming the space into an open mezzanine overlooking the iconic Box and its renowned Martin Audio sound system. The new membership concept No Velvet Rope, aims to reimagine VIP for a new generation of music lovers at the club.<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">Building on this, the Ministry introduced a sober raving concept in response to evolving nightlife habits, featuring a curated mocktail menu, low-alcohol beers, and CBD serves.\u00a0 Andrijauskait\u0117<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">The momentum continued in April, with the now-infamous Toilet takeover in partnership with Lab54, an unannounced rave in the women\u2019s toilets that went viral, amassing over 20 million views on socials.<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">With more than three decades already behind them, Ministry of Sound is gearing up for a monumental 35th anniversary in 2026. It&#8217;s a rare milestone these days with so many pressures on all fronts, so big plans are already in motion, so keep your eyes peeled.<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">Pre-sale sold out in record time with over 70% selling out in advance. Ministry of Sound is now down to the last remaining tickets for the 34th Birthday, and they can be purchased\u00a0<a href=\"https:\/\/www.ministryofsound.com\/ticket\/?event_name=Ministry%20of%20Sound%2034th%20Birthday%3A%20Armand%20Van%20Helden%20%2B%20more&amp;event_artists=Armand%20van%20Helden&amp;start_date=2025-10-04T21:30:00Z&amp;tags_genre=dj:house,dj:electronic&amp;event_url=https:\/\/link.dice.fm\/n65426248bcc\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.ministryofsound.com\/ticket\/?event_name%3DMinistry%2520of%2520Sound%252034th%2520Birthday%253A%2520Armand%2520Van%2520Helden%2520%252B%2520more%26event_artists%3DArmand%2520van%2520Helden%26start_date%3D2025-10-04T21:30:00Z%26tags_genre%3Ddj:house,dj:electronic%26event_url%3Dhttps:\/\/link.dice.fm\/n65426248bcc&amp;source=gmail&amp;ust=1755350655197000&amp;usg=AOvVaw2YauBl5Wf9ok0rA6bd_gsV\">here<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p dir=\"ltr\">Ministry of Sound<\/p>\n<p dir=\"ltr\"><a href=\"https:\/\/www.ministryofsound.com\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.ministryofsound.com\/&amp;source=gmail&amp;ust=1755350655197000&amp;usg=AOvVaw0O22kxZXDeOW9Lw-VVfIxk\">Website<\/a>\u00a0|\u00a0<a href=\"https:\/\/www.instagram.com\/ministryofsoundclub\/?hl=en\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.instagram.com\/ministryofsoundclub\/?hl%3Den&amp;source=gmail&amp;ust=1755350655198000&amp;usg=AOvVaw3nnP4zaw0SJE9LYWyVgmi5\">Instagram<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This October,\u00a0Ministry of Sound\u00a0celebrates 34 years of club culture in London with New York house pioneer\u00a0Armand Van Helden.\u00a0The four-room celebration will feature rising stars Olive F, Paisley Jensen, with more names to be announced. &nbsp; Already one of the most recognisable institutions in electronic music, the South London club remains a leader in nightlife with [&hellip;]<\/p>\n","protected":false},"author":70,"featured_media":78649,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3972],"tags":[4553],"class_list":["post-78648","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news-london","tag-ministry-of-sound-london-2"],"_links":{"self":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts\/78648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/users\/70"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/comments?post=78648"}],"version-history":[{"count":2,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts\/78648\/revisions"}],"predecessor-version":[{"id":78653,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts\/78648\/revisions\/78653"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/media\/78649"}],"wp:attachment":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/media?parent=78648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/categories?post=78648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/tags?post=78648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}