https:\/\/itspeakatministry.london\/<\/a><\/p>\n <\/p>\n
Ministry of Sound has teamed up with Peak, the game-changing new \u2018Mood Drink\u2019 brand that\u2019s fuelling a new generation of artists, thinkers and makers, to create a one-of-a-kind party with two different experiences reflecting the two different drinks, Hype and Calm. Together, they are blending music, art, nightlife, wellness and innovation to showcase some of London\u2019s most exciting cultural elements, bringing them under one roof in a truly multi-faceted collaboration.<\/p>\n
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Following Ministry adding a fresh no\/lo option by putting Peak Hype and Calm behind all four bars and in the Green Room, the event series collaboration launches with a free and immersive \u201cChoose Your Mood\u201d Courtyard Party during Freshers’ Week on\u00a0Thursday 18 September. The unique experience brings together a fresh lineup of DJs, food, fashion, and art to celebrate individuality, mood expression and creativity.<\/p>\n
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Says Joe (Head of Marketing) at Ministry of Sound,\u00a0\u201cMinistry has always been about pushing culture forward and creating spaces where music, creativity and community collide. Partnering with Peak allows us to explore that in fresh ways, bringing music, creativity and individuality together under one roof. We were particularly drawn to Peak due to its positioning as a\u00a0 \u201cMood Drink\u201d –\u00a0 with the two signatures \u2018Hype\u2019 and \u2018Calm\u2019. This launch party will explore both of these and is just the start of what promises to be a really exciting journey\u2026There\u2019s plenty more to come.\u201d<\/p>\n
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Set across two rooms at Ministry of Sound, the event is designed to reflect Peak\u2019s two signature drinks:\u00a0Hype\u00a0and\u00a0Calm. Far from your average energy drink, Peak is a “Mood Drink” designed to support and heighten your state of mind and wellbeing. Whether you\u2019re in the studio, the gym or getting ready for a night out, Peak lets you choose your mood with Hype for dopamine-driven focus and lift, and Calm for serotonin chill and clarity. Both function as stand-alone drinks or as the base for the perfect cocktail and are backed by real science.<\/p>\n
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Says Louie from Peak,\u00a0\u201cWe created Peak to give people a choice in how they feel – whether you want to dial up with Hype or dial down with Calm. It\u2019s for people who want to have fun and party without sacrificing their health, a drink that fits the studio, the gym or a night out. Teaming up with Ministry lets us bring that idea to life in a way people can actually experience.\u201d<\/p>\n
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Hype in the Courtyard\u00a0is for Peak party vibes hosted by\u00a0Play Piem, who bring their full sound system and since launching in 2022 have been a driving force in the new era of Black British nightlife known for platforming exciting new talent in Paris, London and NYC. Adding extra levels and vibes in the Courtyard will be\u00a0Wingstop\u00a0who will serve up their legendary chicken wings free of charge, exclusive tattoos by\u00a0The London Social\u00a0and custom grillz by\u00a0Loud Mouth. The first 100 attendees will also receive a free glass of\u00a0Champeak\u00a0plus more exclusive giveaways throughout the night.<\/p>\n
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Calm in The Box, meanwhile, is a bold and never done before transformation of a world renowned club environment into a cosy and intimate candle-lit listening space. This unique listening experience is for introspection and laid-back grooves from\u00a0Better Listening, which was created by David, co-founder of\u00a0No Signal And Recess, and has an obsession for high quality and focused listening sessions in soulful spaces. Special guests\u00a0Channel One\u00a0will be putting the legendary 6-point\u00a0Martin Audio\u00a0sound system through its paces with a fine curation of seriously heavyweight roots and rare dubs. Add in luxury candles by Cent and visuals by Kino Studios and you have a seductive sensory experience like no other.<\/p>\n
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The Ministry of Sound \u00d7 Peak partnership continues with a string of creative moments through Autumn 2025 including a Peckham Cornershop takeover and VIP Takeover at the Mak 10 Show at Ministry of Sound.<\/p>\n
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Sign up now for free entry at\u00a0https:\/\/itspeakatministry.london\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Thursday 18 September Ministry of Sound, 6pm-10pm, Free Entry Sign up for free tickets here;\u00a0https:\/\/itspeakatministry.london\/ Ministry of Sound has teamed up with Peak, the game-changing new \u2018Mood Drink\u2019 brand that\u2019s fuelling a new generation of artists, thinkers and makers, to create a one-of-a-kind party with two different experiences reflecting the two different drinks, Hype […]<\/p>\n","protected":false},"author":70,"featured_media":78775,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3972],"tags":[4553],"class_list":["post-78773","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news-london","tag-ministry-of-sound-london-2"],"_links":{"self":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts\/78773","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/users\/70"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/comments?post=78773"}],"version-history":[{"count":1,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts\/78773\/revisions"}],"predecessor-version":[{"id":78778,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/posts\/78773\/revisions\/78778"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/media\/78775"}],"wp:attachment":[{"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/media?parent=78773"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/categories?post=78773"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deephouseamsterdam.com\/london\/wp-json\/wp\/v2\/tags?post=78773"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}